This one’s from the archives, but, as one of our favourite design projects and a cult classic, we felt it deserved a feature. To mark the 35th anniversary of the much-loved Adidas Superstar, Adidas released 35 new limited-edition variations, along with a limited run of a 52-page collectors sticker book. The 35 shoe designs were created by top musicians, artists and other cutting-edge brands producing a massively diverse and highly collectable range. The sticker book was designed to draw further on this collector mentality by highlighting the details of each new design with a space to add the respective sticker. The shoe designs leapt in value immediately after release, along with the sticker book which became highly collectable in its own right.
ADIDAS SUPERSTAR 35TH ANNIVERSARY STICKER BOOK
DESIGN / ILLUSTRATION