Jacket Required has been London’s key trade show for the rag industry for many years. Our lead designer Ricky Also teamed up with illustrator Fried Cactus Studio to give the show a total brand re-fresh, combining their styles to give a true feel of industry and the visual overload of streets surrounding their Old Truman Brewery venue, in Shoreditch. The unusual combination of individual styles gave a rich and layered feel to the brand and a unique identity for the 2019 show.
JACKET REQUIRED TRADE SHOW
DESIGN / PRINT / POS / SIGNAGE